Facebook has publicly acknowledged that its platform has been exploited by governments seeking to manipulate public opinion in other countries – including during the presidential elections in the US and France – and pledged to clamp down on such “information operations”.
In a white paper authored by the company’s security team and published on Thursday, the company detailed well-funded and subtle techniques used by nations and other organizations to spread misleading information and falsehoods for geopolitical goals. These efforts go well beyond “fake news”, the company said, and include content seeding, targeted data collection and fake accounts that are used to amplify one particular view, sow distrust in political institutions and spread confusion.
“We recognize that, in today’s information environment, social media plays a sizable role in facilitating communications – not only in times of civic events, such as elections, but in everyday expression,” said the report. “In some circumstances, however, we recognize that the risk of malicious actors seeking to use Facebook to mislead people or otherwise promote inauthentic communications can be higher.”